Artists shouldn’t create for awards. But when awards come, they signal something important. The Grammys still reflect moments when music cuts through culture — not because it chased trends, but because it stayed intentional.

Fans on social media are calling the pricing “diabolical” or “insane,” and many are questioning whether live music — once a cultural staple — has become unaffordable for the everyday fan. So what’s really happening with ticket pricing in 2026 — and what does it mean for creative culture?

In 2026, there are two very different paths artists and creators are navigating: Getting paid by platforms Getting paid through platforms you own Let’s break down the truth behind both.